What is a Traffic, SEO, and Advertising Report? We will perform an extensive website audit looking at all the traffic coming into your website, whether it is from Google, blogs, social media, search engines, advertising, or other sources.
1. Traffic Breakdown – We will look at what sources and keywords are driving traffic, such as Google, Yahoo, or Bing Searches, Google Ads, Facebook Ads, Social Media, Email Newsletters, other sites, or referrers.
2. Site Usage – We will look and see which pages your visitors view, what actions they take, and whether they are taking the actions you want them to take.
3. Advertising – If you are advertising, we’ll look at how you are spending your money and the sales you are getting from your ads.
4. Conversions and Sales – if you are trying to generate leads (people who are interested in your products / services) or ecommerce sales, we will look at Conversion tracking and how to implement this into your website so you can understand what traffic sources are generating your best conversions. If you don’t have Google Analytics, we will teach you how to install it or if you have another Analytics package you prefer, you will be able to follow along in the basic concepts.